About
Services
Packages
Industries
Contact
0413 216 833claudia@highimpactmarketing.com.au

Services

What
we do

Two ways to work. Individual projects, or a monthly retainer that gives you a marketing department without the overhead.

01

AI and Automation

The practical side of AI, applied to your marketing.

AI has changed how marketing gets made and how customers find you. We build it into the work rather than bolting it on: faster content production, reporting and admin that runs itself, assistants trained on your own business, and visibility inside the AI tools your buyers now ask first.

  • AI assisted content production
  • Assistants trained on your brand and products
  • Workflow and reporting automation
  • Visibility in AI search and answer engines
  • Team training so your people can run it
  • Custom GPTs and prompt libraries for your team
  • AI policy and guardrails, so the brand voice stays yours

02

Brand Strategy

The positioning work that makes everything after it easier.

We sharpen what your brand stands for, who it speaks to and why anyone should care. You get clear positioning, a message set your whole team can use, and an honest read on where the space actually is.

  • Positioning and messaging
  • Brand identity direction
  • Competitor and market review
  • Tone of voice
  • Launch narrative

03

Campaign Creation

Campaigns built around commercial goals, not vanity metrics.

Campaigns tailored to your business that capture attention and drive engagement, planned against real objectives and measured the same way. Creative direction, media plan, budget and calendar, all in one place.

  • Campaign strategy and creative direction
  • Google and Meta advertising
  • Budget planning and forecasting
  • Launch calendars and rollout
  • Reporting against objectives

04

Social Media

A consistent, considered presence on the channels that matter.

Daily management of your social channels, from planning and scheduling through to community management and paid amplification. Organic and paid working together instead of competing for the same budget.

  • Channel strategy and planning
  • Content calendars and scheduling
  • Community management
  • Paid social and amplification
  • Influencer partnerships

05

Content Creation

Content that tells your story properly and actually gets used.

High quality content that sounds like you, produced to a schedule and built into an asset library you own. Photography, video, copy and design, coordinated through a trusted network of creators.

  • Content planning and shoot production
  • Photography and videography network
  • Copywriting and art direction
  • Asset libraries you own
  • Repurposing across every channel

06

Podcasts

The format that turns expertise into authority.

Nobody listens to half an hour of a brand they do not rate, which is exactly why a podcast builds trust that advertising cannot buy. We run the whole thing: the format and the guest list, the recording days, the edit, the artwork, the distribution, and the short clips that do most of the actual reach.

  • Format, positioning and guest strategy
  • Recording days, production and editing
  • Artwork, show notes and distribution
  • Short clips for social and YouTube
  • Guest outreach and booking
  • Sponsorship and partner integration
  • Growth reporting, episode by episode

08

Events and Activations

From the first run sheet to the pack down.

Concepting, planning and delivering events and activations that leave an impression on everyone involved. Trade shows, launches, sponsor activations and community events, run properly and documented for the content library.

  • Concept and experience design
  • Supplier and venue coordination
  • On site delivery and run sheets
  • Sponsor and partner management
  • Post event content and reporting

Why AI matters now

Search became
a conversation.

Buyers used to type a phrase and scan ten links. Now they ask a question and get one answer. If your business is not described accurately where those answers come from, you are invisible to a growing share of your market.

01

Show up in AI answers

More buyers now start with an AI assistant instead of a search box. We make sure your business is described accurately, cited and recommended when they ask.

02

Produce more, without losing your voice

AI speeds up drafting, resizing, subtitling and repurposing. The brief, the judgement and the final call stay human.

03

Automate the admin

Reporting, scheduling, tagging and follow up handled automatically, so the hours you buy go into marketing rather than paperwork.

04

Bring your team along

We set up the tools, write the prompts and train your people, so the capability stays in your business.

How it works

From first call
to first report.

The same four steps whether you book one campaign or a full retainer.

01

Discovery

A call and a short workshop to map your goals, your audience and where the money actually comes from.

02

Strategy

One written plan covering brand, campaigns, content, search and events, with the scope and the hours agreed before anything starts.

03

Delivery

Senior thinking and senior delivery on the same job. You see the work before it goes live.

04

Report

A monthly report in plain language. What worked, what did not, and what changes next month.

What you get

Everything a marketing
department does.

On retainer, your monthly hours can go across any of the following. Scope is agreed at the start of the term and reviewed as your priorities change.

  • A marketing plan measured against your commercial goals, not a content calendar in isolation
  • Campaign strategy, creative direction and paid media across Google, Meta and the rest
  • Social media management, from the calendar through to the comments
  • Content production, including shoot days when the plan calls for one
  • Podcast production, from the format and the guest list through to the clips
  • SEO and AI search work, so your business is found and described accurately
  • AI tools set up inside your business, with your team shown how to use them
  • Event and activation support, from the first run sheet to the pack down
  • A monthly report that says plainly what worked, what did not and what changes

How pricing works

Scoped before it starts.

Four tiers of monthly hours. We agree the scope at the beginning of the six month term, then account for every hour in writing.

The numbers are shared in your discovery call, together with an honest view of which tier you actually need.

Book a discovery call

Marketing in progress

The way we work

Senior thinking
and senior doing.

One person owns the plan and the output. That is why the strategy and the work always say the same thing.

One plan
eight services

Brand, campaigns, social, content, podcasts, AI, search and events. Bought separately they compete with each other. Bought together they compound.

Ways to work

Project or retainer.

Option A

By project

A defined piece of work with a defined outcome. A campaign, a brand refresh, a product launch, an event. Scoped and quoted up front so you know exactly what you are buying.

Option B

On retainer

Set hours every month across strategy, campaigns, social, content, search and events. A marketing department, without the overhead of one.

See the packages

Enquire